Privacy Policy
Effective date: May 26, 2026 · AIFueledCulture is operated by Darren Brown, Toronto, Ontario, Canada.
1. Who We Are
AIFueledCulture is a B2B AI advisory consultancy operated by Darren Brown, based in Toronto, Ontario, Canada. This Privacy Policy explains how we collect, use, and protect personal information when you visit aifueledculture.com or interact with our services.
If you have questions about this policy, contact us at privacypolicy@aifueledculture.com.
2. Information We Collect
We collect personal information in the following ways:
Contact form: When you submit the contact form, we collect your first name, last name, email address, company name, team size, and message. This is processed via Web3Forms and forwarded to our inbox.
Newsletter signup: When you subscribe to our newsletter, we collect your email address and GDPR consent status. This is stored and managed via Brevo.
AI Blind Spot Assessment: When you complete the assessment, we collect your name, work email, company, role, company size, and team size so we can send you your results and follow up. This is processed via Web3Forms and forwarded to our inbox.
Analytics: We use Google Analytics 4 to collect anonymized data about site visits, including pages viewed, time on site, device type, and general location. This data does not identify you personally.
3. How We Use Your Information
We use the information we collect to:
Respond to enquiries submitted through the contact form
Send newsletters and updates to subscribers who have opted in
Deliver the AI Blind Spot Assessment results and related follow-up to those who request it
Understand how visitors use the site so we can improve it
We do not sell, rent, or share your personal information with third parties for their own marketing purposes.
4. Third-Party Services
We use the following third-party services to operate this site. Each has its own privacy policy:
Web3Forms (web3forms.com) — contact form and assessment submission processing
Brevo (brevo.com) — newsletter list management and email delivery
Google Analytics 4 (analytics.google.com) — anonymized site analytics
Framer (framer.com) — website hosting
Calendly (calendly.com) — meeting scheduling
5. Cookies
This site uses cookies in two categories:
Strictly necessary cookies: Framer sets a small number of cookies required for the site to function correctly. These do not require consent.
Analytics cookies: Google Analytics 4 places cookies to measure usage of this site — pages viewed, time on site, device type, approximate location — only after you select Accept in our cookie banner.
Cookie consent banner. On your first visit, a banner appears at the bottom of the screen with Accept, Decline, and a link to this Privacy Policy. Your choice is recorded in your browser's local storage so that on return visits we honour it automatically without showing the banner again. To change your decision later, clear your browser's site data for aifueledculture.com and reload the page.
What happens when you Decline. Google Analytics 4 loads on the page but operates in a consent-denied state under Google's Consent Mode v2: no cookies are set, no client identifier is created, and no personalised data is sent. Google may still receive anonymised, cookieless signals about your visit (such as an aggregate page-view count), which it uses for modelled traffic estimates. These signals cannot be linked to you, your device, or any other visit.
What happens when you Accept. Google Analytics 4 operates normally. Cookies named _ga and _ga_* are set on your device to measure repeat visits and session duration. Data is anonymised at the IP level.
Consent record. Your choice (Accept or Decline) is stored in your browser's local storage so we can honour it on return visits without re-prompting. This record stays on your device; it is not transmitted to us or any third party.
Opting out of Google Analytics entirely. Beyond the banner, you can install the Google Analytics opt-out browser add-on, which blocks analytics on every site you visit.
6. Your Rights
If you are located in Canada, the European Union, or another jurisdiction with applicable privacy laws, you have the right to:
Request access to the personal information we hold about you
Request correction of inaccurate information
Request deletion of your information
Withdraw consent for email communications at any time via the unsubscribe link in any email
To exercise any of these rights, email privacypolicy@aifueledculture.com.
7. Data Retention
Contact form and assessment submissions are retained in our email inbox for as long as necessary to respond to your enquiry. Newsletter subscriber data is retained until you unsubscribe or request deletion. Analytics data is retained according to Google Analytics default settings (14 months).
8. Governing Law
This Privacy Policy is governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein, including the Personal Information Protection and Electronic Documents Act (PIPEDA).
9. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. Continued use of the site after any changes constitutes acceptance of the updated policy.
10. Contact
Questions or concerns about this Privacy Policy can be directed to:
Darren Brown
AIFueledCulture
Toronto, Ontario, Canada
privacypolicy@aifueledculture.com